Universal Records \ Artists \ Swizz Beatz
6.30.2007 :: Filed under: Site Media
Bio
Don’t even try to put a label on Swizz Beatz.
If you called him a music producer, you’d be right. And if you called him a rapper, you’d also be on the money. But then you’d have to add painter, collector, CEO, entrepreneur, new father, and even the United Nation’s Music Ambassador for World Peace to the list.
The only way to describe Swizz Beatz is as a visionary whose exciting interests, enviable music skills and keen insights make him a person who is constantly sought after when in comes to making creative projects a success.
Known in the music world as a respected producer/rapper who has worked with the likes of Cassidy, Bone Thugs-n-Harmony, DMX, T.I., Eve, Jadakiss, Busta Rhymes, Mashonda (who happens to be his wife), Gwen Stefani, and Beyonce, Swizz’s work can be found on more than 100 million albums sold.
The Bronx, New York native’s latest album, One Man, One Band, is about to break, and his street single, “It’s Me Bitches,” will hit soon.
Swizz, who is also known by Swizzy and The Monster, is proficient in various popular music genres, from rap and reggae to R&B, pop and rock.
“I’m just doing what I’m coming up with, and I’m challenging myself with all different type of sounds,” Swizz told Fader.com. “I might do something over a Marvin Gaye concept and then take it and mess with a song from the Gorillaz, mess with something from the classic hip hop stuff, and then some sample-free stuff,” he said. “I’m just testing everything.”
This chameleon-like quality makes Swizz a popular collaborator to artists who are looking to make their music stand shine in a crowded category. Currently, the sizzling hot, in demand producer/rapper is currently putting the polish on projects with Britney Spears, Kelly Rowland, Jennifer Lopez, Usher, Lil’ Kim, Marc Anthony, Eminem, Ashanti, and Whitney Houston, just to name a few. Swizz also produced the street single for the new Tupac Shakur album, Pac’s Life.
“I want to be remembered as the producer who changed the dynamic of music while inspiring artists to be creative and innovative,” says Swizz “I won’t stop until history is made.”
Swizz has said that he always want to be 10 steps ahead of what’s happening on the scene and with his competition. “Just when people think that I’m supposed to be cool and that I made it and, ‘Ok, you’re back again, you’re doing it big,’ I’m already preparing for the round after this,” he told fader.com.
Swizz’s unique history was already in the making when in 1978, Swizz (born Kasseem Dean) arrived in a family already steeped in the development of contemporary music.
Swizz’s father, Terrence Dean, is the founder of Terrence Dean Entertainment Management, and Swizz’s uncles started Ruff Ryders Records, where Swizz, at 16, began using his talents to produce tracks. The label’s first chart breaking hit, DMX’s “Stop, Drop,” was one of Swizz’s productions. And in 2001 at the age of 23, the talented Swizz Beatz was named President/CEO of his own record label, Full Service Records, a joint venture with Clive Davis of J Records.
Clearly his strong sense of business has taken him on a long journey in a short period of time. But at the same time, he has expanded his entrepreneurial spirit into areas beyond the recording studio.
He is a partner in Kidrobot, the premier creator and retailer of limited-edition art toys and apparel. Just like Swizz and his skill for working in various music genres, Kidrobot features products that are the result of major collaborations with famous artists with backgrounds in grafffiti, fine, art, industrial design, graphic design, illustration and music.
Kidrobot operates three stores in the U.S. (New York, Los Angeles and San Francisco), and is about to open a location in Japan. The new line of Kidrobot apparel is available exclusively in the Kidrobot stores, kirdorot.com and at Barneys New York.
Among his other business accomplishments are his creation of the Coyote Bay Night Club (CBNC) in Scottsdale, AZ; and his ownership of the Exotic Car Dealership in Caesar’s Palace in Las Vegas.
Swizz’s accomplishments are almost too many to counts. He has worked with the United Nations to unite the entertainment community in its efforts to promote peace around the world, and continues to express himself as a painter, having studied under the likes of Peter Maxx.
Swizz loves to collect watches and art, and is a major Andy Warhol enthusiast. In addition, he lists cars, jewelry, animation, dogs, planes and fashion among his passions.
“When it comes to the way I look, I don’t want to be thought of as a typical artist,” Swizz says of his personal style. “It’s sort of urban with skateboard appeal. Think hip hop meets global pop culture.”
Bio
Don’t even try to put a label on Swizz Beatz.
If you called him a music producer, you’d be right. And if you called him a rapper, you’d also be on the money. But then you’d have to add painter, collector, CEO, entrepreneur, new father, and even the United Nation’s Music Ambassador for World Peace to the list.
The only way to describe Swizz Beatz is as a visionary whose exciting interests, enviable music skills and keen insights make him a person who is constantly sought after when in comes to making creative projects a success.
Known in the music world as a respected producer/rapper who has worked with the likes of Cassidy, Bone Thugs-n-Harmony, DMX, T.I., Eve, Jadakiss, Busta Rhymes, Mashonda (who happens to be his wife), Gwen Stefani, and Beyonce, Swizz’s work can be found on more than 100 million albums sold.
The Bronx, New York native’s latest album, One Man, One Band, is about to break, and his street single, “It’s Me Bitches,” will hit soon.
Swizz, who is also known by Swizzy and The Monster, is proficient in various popular music genres, from rap and reggae to R&B, pop and rock.
“I’m just doing what I’m coming up with, and I’m challenging myself with all different type of sounds,” Swizz told Fader.com. “I might do something over a Marvin Gaye concept and then take it and mess with a song from the Gorillaz, mess with something from the classic hip hop stuff, and then some sample-free stuff,” he said. “I’m just testing everything.”
This chameleon-like quality makes Swizz a popular collaborator to artists who are looking to make their music stand shine in a crowded category. Currently, the sizzling hot, in demand producer/rapper is currently putting the polish on projects with Britney Spears, Kelly Rowland, Jennifer Lopez, Usher, Lil’ Kim, Marc Anthony, Eminem, Ashanti, and Whitney Houston, just to name a few. Swizz also produced the street single for the new Tupac Shakur album, Pac’s Life.
“I want to be remembered as the producer who changed the dynamic of music while inspiring artists to be creative and innovative,” says Swizz “I won’t stop until history is made.”
Swizz has said that he always want to be 10 steps ahead of what’s happening on the scene and with his competition. “Just when people think that I’m supposed to be cool and that I made it and, ‘Ok, you’re back again, you’re doing it big,’ I’m already preparing for the round after this,” he told fader.com.
Swizz’s unique history was already in the making when in 1978, Swizz (born Kasseem Dean) arrived in a family already steeped in the development of contemporary music.
Swizz’s father, Terrence Dean, is the founder of Terrence Dean Entertainment Management, and Swizz’s uncles started Ruff Ryders Records, where Swizz, at 16, began using his talents to produce tracks. The label’s first chart breaking hit, DMX’s “Stop, Drop,” was one of Swizz’s productions. And in 2001 at the age of 23, the talented Swizz Beatz was named President/CEO of his own record label, Full Service Records, a joint venture with Clive Davis of J Records.
Clearly his strong sense of business has taken him on a long journey in a short period of time. But at the same time, he has expanded his entrepreneurial spirit into areas beyond the recording studio.
He is a partner in Kidrobot, the premier creator and retailer of limited-edition art toys and apparel. Just like Swizz and his skill for working in various music genres, Kidrobot features products that are the result of major collaborations with famous artists with backgrounds in grafffiti, fine, art, industrial design, graphic design, illustration and music.
Kidrobot operates three stores in the U.S. (New York, Los Angeles and San Francisco), and is about to open a location in Japan. The new line of Kidrobot apparel is available exclusively in the Kidrobot stores, kirdorot.com and at Barneys New York.
Among his other business accomplishments are his creation of the Coyote Bay Night Club (CBNC) in Scottsdale, AZ; and his ownership of the Exotic Car Dealership in Caesar’s Palace in Las Vegas.
Swizz’s accomplishments are almost too many to counts. He has worked with the United Nations to unite the entertainment community in its efforts to promote peace around the world, and continues to express himself as a painter, having studied under the likes of Peter Maxx.
Swizz loves to collect watches and art, and is a major Andy Warhol enthusiast. In addition, he lists cars, jewelry, animation, dogs, planes and fashion among his passions.
“When it comes to the way I look, I don’t want to be thought of as a typical artist,” Swizz says of his personal style. “It’s sort of urban with skateboard appeal. Think hip hop meets global pop culture.”
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